Welcome to BetalandConsultancy
Developing your creative projects
My career began in 2003 as an attorney, living in Istanbul. My practice continues to focus on the creative industries including cinematographic artwork, music, software, graphic arts, literary works, and design. I have represented the world's leading software companies such as Microsoft, Autodesk, and Adobe. I have also acted as the legal consultant to award-winning motion pictures such as Winter Sleep, Once Upon A Time in Anatolia, and Butterflies. My knowledge in the field spans market segments like creation, protection, strategizing, compliance, monetization, dispute resolution of copyrightable work, and also includes new realms like rendering consultancy by guiding companies or brands within creative industries through crypto, NFTs, blockchain, the Metaverse and ESG compliance.
Turning my ideas into businesses
Throughout my legal career, I have also co-founded businesses centered around copyrightable works Digiguardians, a software company aimed to combat against online piracy, GipsyBees Entertainment, a creative production house founded together with my sister Gupse Ozay, a leading actress in Turkey, focusing solely on women driven comedy. LU Records, a “360 degree music company” founded together with my friend Ahmet Kenan Bilgic, lead singer of the legendary rock band Gevende, Inogar Art, an incubation + co-working space for creative industries, ArtsMap, founded in collaboration with the Kingdom of the Netherlands as a digital platform for the fields of arts and culture that aims to develop sustainable dialogues between artists, institutions, NGOs, the public and individuals. Finally, Jungo Publishing, an edutainment company developing educational material for kids in line with UNDP sustainable development goals.
The Birth of a
After nearly 15 years of legal practice, I wanted to step outside my comfort zone and be on the other side of the table. When I moved to Amsterdam in July 2019, I frequented MEZRAB, the house of stories. MEZRAB is not just a cultural institution but more like a living room with a great community that reminds me of home. I enrolled in Storytelling School and graduated in January 2021. The professional course helped me to find my place in Amsterdam and grow. The art of sharing stories aloud, speaking directly with an audience, and inviting them into the experience is part of the allure for me. This direct relationship between a storyteller and an audience gives live storytelling a power different from other art forms. For me, a storyteller is a person who revives the heart and message of a story with a perspective based on personal experience, imagination and interpretation in a way to help us to connect to each other and make sense of our world. So far, I’ve written, produced and performed storytelling shows at Oerol Festival, Fringe Amsterdam, Amsterdam Storytelling Festival and standalone venues.
Betaland is an Amsterdam - Istanbul based company that renders consulting, production, and distribution services for copyrightable works.